‘First impressions count…literally’. Writing effective copy to engage and excite your readers is a skill that can take years to hone. Our new Essential Guide to… Copywriting is a series of top tips that will be published in our forthcoming newsletters by industry expert, Ian Lavis, starting with Part 1 which is all about how to write a compelling case study. Our case study on our client, PHS, shows how one can look.
We are introducing our new, up-to-the-minute business data planner available FREE for immediate download which will be updated monthly. Plus there is a reminder of how we can give your data a fast, cost-effective fix which starts with a free, no-obligation data hygiene check report.
Please let us know if this issue was helpful (or not). Your feedback is valued and helps us to determine what to cover in future issues.
Best wishes
Julie Knight
Managing Director
datahero@marketscan.co.uk
THE ESSENTIAL GUIDE TO…COPYWRITING
Over the next few weeks we will be publishing our new and exclusive Essential Guide to…Copywriting, written by our expert Ian Lavis, Director of copyrighting agency, The Writing Room. Subjects covered will include top tips on writing brochures, newsletters and direct mail.
Part 1 shows you how to write a compelling case study.
A case study is one of the most cost effective ways to convey what you do. The best case studies are simple, concise and packed with customer benefits. Read more…
READ OUR LATEST CASE STUDY!
Client: The PHS Group,
Solution: Cleansing, Online Data Delivery, Enhancement
“Marketscan’s Online Data Delivery System has enhanced the way we work. The data is high quality, accurate and key suppressions can be implemented ensuring new data is downloaded in seconds,” Kelly-Anne Ralph, Campaign & Leads Co-ordinator, PHS. Read more…
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NEW! FREE BUSINESS DATA PLANNER FOR EASIER TARGETING
Our new data planner provides UK counts of over 2000 Marketscan list references, sorted by market sector and alphabetically, to help you find your target markets quickly and easily. Plus there is a complete breakdown of UK SIC (Standard Industrial Classification) 2003 codes as well as National and London postcode maps.
Provided in Excel, our planner will be updated monthly with all the latest counts and new lists from our business database, Megabase. Use Excel’s ‘find’ function within any of the worksheets if you’re not sure of the description of your list.
Download the Excel file (2MB)
Coming soon…breakdown by UK SIC 2007.
Does Your Data Need a Fast, Cost-Effective Fix?
A simple hygiene check can eliminate any potentially costly unmarketable data that doesn’t appear on our award-winning business database, the Marketscan Megabase, which combines the best of the best…Thomson Directories, Corpdata, LBM and Companies House in one file.
We can process your database and flag live data, append new company records and match against the Telephone Preference Service for legal compliance.
To get your FREE data hygiene check report call us on 0845 838 2153. There is no obligation to purchase.
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