Directors At Home

Home-in on Directors ... the decision-makers

Marketscan helps you to unlock the enormous purchasing power of Directors - in the surroundings of their own homes.

Directors are the most affluent group in Britain - if only you can get their personal attention. At work, they are busy and preoccupied. But reach them (and their spouses) at home and they are more relaxed and ready to buy from you. This special Marketscan mailing list makes it easy.

Extra selection criteria for accurate targeting

The Directors database is linked to the Marketscan Megabase for extra selection power. This allows your targets to be selected not only by their personal characteristics but by the type and size of company at which they work as well.

Directors at home criteria:

Personal:

age
gender
nationality
geographical location (region, county, town, postal code, radius from a given point)
board function (chairman/type of director/company secretary, etc.)
lifestyle indicators

Corporate

type of business by SIC code or Marketscan classification (download full listing)
number of employees
financial data
exporter
status (small/large unquoted, shares on AIM etc)
whether a subsidiary