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In the current unforgiving climate, you have to be razor-sharp with your marketing if you are to reach businesses, make sales and plan powerful marketing campaigns on shoestring budgets.
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New research evaluated by the Marketscan team suggests that B2B telemarketing is alive and well, with budgets forecast to grow in 2011
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If you want to know your company can beat the recession, you should read our 14 quick tips.
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The current climate may already have had an impact on your business, but SMART BUSINESSES KEEP MARKETING during economic downturns. One of the biggest mistakes business owners make during periods of economic slowdown is to cut back on marketing and advertising. Instead the marketing efforts now need to be more focused. The relationships you have with your customers matter even more.
