February 2010 News
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Researching prospects 'helps firms gain useful business data'
Collecting business data by researching email leads is one o...
Read More: Researching prospects 'helps firms gain useful business data'Posted on 26/02/2010
Cloud systems 'could compromise business data safety'
Cloud and virtualisation systems could pose a threat to companies' business data, an expert has warned. Trevor Dearing, head of enterprise ...
Read More: Cloud systems 'could compromise business data safety'Posted on 26/02/2010
Firms use secure mobile storage to safeguard business data
Companies are increasingly using secure portable storage devices to safeguard their business data, an expert has said. Andy Cordial, managi...
Read More: Firms use secure mobile storage to safeguard business dataPosted on 25/02/2010
Marketers advised to segment their consumer lists
An expert has highlighted the importance of marketers segmenting their consumer lists. Mathematical marketing expert Dr Mark Klein explaine...
Read More: Marketers advised to segment their consumer listsPosted on 24/02/2010
Social networks 'can provide crucial business data for marketers'
Business data obtained from consumers' social networking habits can prove extremely valuable to marketers, an expert has suggested. Jacob M...
Read More: Social networks 'can provide crucial business data for marketers'Posted on 24/02/2010
'Greater investment needed to meet growing demand of business data storage'
Global storage capacities need greater investment in order to cope with future demand for mailings lists and business data storage, an exper...
Read More: 'Greater investment needed to meet growing demand of business data storage'Posted on 24/02/2010
'Social media could help target email leads'
An expert has highlighted the potential of social media to help target 'Social media could help target email leads'
Posted on 23/02/2010
Bad customer service could adversely affect conversion rates of email leads
Poor customer service can negatively affect a company's chances of securing Read More: Bad customer service could adversely affect conversion rates of email leads
Posted on 23/02/2010
Email marketing evolves as firms strive to capture email leads
Email marketing is evolving as marketers continue to strive ...
Read More: Email marketing evolves as firms strive to capture email leadsPosted on 23/02/2010
Email newsletters can help capture email leads
An expert has highlighted the importance of email newsletter...
Read More: Email newsletters can help capture email leadsPosted on 22/02/2010
Firms urged to safeguard their business data
An expert has urged companies to focus on disaster recovery plans to safeguard their Firms urged to safeguard their business data
Posted on 22/02/2010
Over 25% of firms compromise the security of their mailing lists
Many firms are putting the security of their data lists and...
Read More: Over 25% of firms compromise the security of their mailing listsPosted on 22/02/2010
'Marketers increasingly use targeted mailing lists'
Marketers are increasingly making use of more targeted mailing ...
Read More: 'Marketers increasingly use targeted mailing lists'Posted on 08/02/2010
Business data shows print-based ad spend declines
A new survey shows that 41 per cent of marketers plan to reduce their expenditure on print media this year. The study, conducted by ExactTa...
Read More: Business data shows print-based ad spend declinesPosted on 08/02/2010
'Franking machines can be used to clean mailing lists'
Franking machines can be used to improve business data hygiene an...
Read More: 'Franking machines can be used to clean mailing lists'Posted on 05/02/2010
'Email leads can be lured by good value for money'
Marketers are most likely to capture email leads by offering...
Read More: 'Email leads can be lured by good value for money'Posted on 04/02/2010
'Dead email leads should be weeded out'
An expert has highlighted the importance of weeding out emailRead More: 'Dead email leads should be weeded out'
Posted on 03/02/2010
Firms urged to safeguard business data
An expert has urged companies to implement best practice when it comes to safeguarding business data. Andy Cordial, managing director of st...
Read More: Firms urged to safeguard business dataPosted on 03/02/2010
Marketers urged to support promising email leads
Marketers should support email leads that are in growth indu...
Read More: Marketers urged to support promising email leadsPosted on 02/02/2010
'Constant communication with email leads improves trust'
Firms that communicate with their email leads on a regular b...
Read More: 'Constant communication with email leads improves trust'Posted on 02/02/2010
CRM helps retain clients on email lists
Customer relationship management (CRM) is an excellent way to keep clients on consumer lists, an expert has said. Joshua Weinberger, managi...
Read More: CRM helps retain clients on email listsPosted on 01/02/2010
Segmenting mailing lists separates engaged consumers from dead leads
Marketers have been advised to segment their mailing lists ...
Read More: Segmenting mailing lists separates engaged consumers from dead leadsPosted on 01/02/2010
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