The Royal Mail wants to add surcharges to business mailing campaigns which send post to difficult to reach areas of the country and London.

It proposed the move to the postal regulator Postcomm, saying that though the change would have no effect on letters sent with stamps by individuals of firms, it would allow the Royal Mail to become more competitive.

Certain types of business list bulk mail would be charged the premium because extra staff are required to get post to rural areas, while congestion charging in the capital means post in London requires a surcharge also.

David Simpson, a spokesperson for the Royal Mail, said: “Our rivals are already doing this.

“Royal Mail wants to make its bulk mail prices fairer to offer a better deal to bulk mail customers so we can compete more effectively with our competition.”

This may have repercussions for direct mailers which send out advertising or marketing information via bulk mail.ADNFCR-8000151-ID-18107481-ADNFCR

Related Topics: General Marketing