For over 35 years, Marketscan has earned an enviable reputation for the supply of high-performing, cost-effective B2B data lists and expert database cleansing and analytical services.
We work closely with our clients to understand their business objectives, and to help them achieve the results they need from their database marketing activities. The personal customer service from our team of data experts brings a fresh way of thinking when it comes to connecting businesses with the right audiences.
Over the years, our products and services have expanded and adapted to meet the needs of the increasingly time-stretched marketer. As the data industry and the expectations of our B2B clients have changed – along with tighter marketing laws such as the GDPR – so have we.
As part of this change, we are excited to announce Marketscan has had a shiny new makeover and today sees the launch of our brand new website. Our company logo remains the same but is now in a single bold red colour, for which we are most known.
For ease and simplicity, we have introduced eye catching triangles to the site, with each colour demonstrating our full service range.
What else does the future hold for Marketscan?
We have other exciting work in the pipeline, including a new look and feel to our Marketscan Online tool (previously called ListBuilder).
Marketscan Online will still have all the functionality that you love, but in a much more user friendly and modern way. It will be different from anything currently available in the market place. At the heart of it, though, our quality-controlled, award-winning B2B database, Megabase, remains.
We brought in Essex based website development agency We Create Digital (WCD) to create our vision. WCD was chosen because of their combined UX, design and development experience. They were able to offer the full package and insights into the process that went beyond the original brief.
Dean Appleton-Claydon, Managing Director of WCD said: “We wanted users to be guided through the process in a way that was simple and intuitive. It was crucial to us that the end product would allow users to find data faster and give them a level of trust in the platform, which Marketscan users have come to expect.”
Our website is backed by clever automation, meaning we can nurture our business leads and really practice what we preach to our customers. As an extra bonus, we have also just received our Cyber Essentials accreditation, which helps us to guard against the most common cyber threats and demonstrates our commitment to cyber security.