Following its success earlier this year, the Email Marketing for the Real World conference returns to London on November 9th 2006.

The event is being held at Kensington Close Hotel, London, as part of the Mad.co.uk Presents series of conferences and brings together experts from the marketing, advertising and design sectors.

Gemma La Marquer, UK head of CRM at lastminute.com, Simon Bradley, general manager for England Customer Relationships at Visit England, and Jo Malvern, marketing director at Pigsback.com, are among those due to share their experiences and explore the issues faced in email marketing.

Topics to be discussed include; the law, including what it says, examples of best practices and its minimum requirements; spam, including its pitfalls; creativity; data, from how to build new lists to how to best manage existing ones; and recruitment.

All delegates booking before September 29th can also benefit from a £100 early bird saving.

More than 80 people attended the earlier conference on the same theme in April, prompting a repeat event.ADNFCR-8000151-ID-17588187-ADNFCR

Related Topics: Email Marketing